Liam

Paterson

Marketing and Merchandising for Fashion - Marketing Specialization

Advertisement for Dime Mtl.

The overall theme of the advertisements is Beautiful Chaos. These advertisements encapsulate Dime's identity as a brand, being that Dime is able to create something beautiful while still remaining tr...

The overall theme of the advertisements is Beautiful Chaos. These advertisements encapsulate Dime's identity as a brand, being that Dime is able to create something beautiful while still remaining tr...

The overall theme of the advertisements is Beautiful Chaos. These advertisements encapsulate Dime's identity as a brand, being that Dime is able to create something beautiful while still remaining true to the chaotic and wild side of skateboarding.

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Photoshoot for Fashion Styling

The idea for the photoshoot was to show that fashion can, and should, be multi-functional. The idea was to create a scene where a tennis player is able to use the garments for tennis, as well as go f...

The idea for the photoshoot was to show that fashion can, and should, be multi-functional. The idea was to create a scene where a tennis player is able to use the garments for tennis, as well as go f...

The idea for the photoshoot was to show that fashion can, and should, be multi-functional. The idea was to create a scene where a tennis player is able to use the garments for tennis, as well as go for a business dinner after. And these photographs help set the scene very well.

Photographer: Jacob Martens

Model: Maurice Boutin

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